Market Growth Archives - Pork Checkoff

Pork Checkoff Industry News

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Market Growth
Enhancing Pork Consumption Through Strategic Investment

Looking ahead, NPB remains dedicated to growing strong relationships within the foodservice industry. NPB is actively engaged in efforts to build trust and add substantial value to foodservice distributors.

Market Growth
Paving the Way for Pork at Convenience Stores

Across the U.S., numerous pork products are being showcased in convenience stores, driving demand for high-quality pork and encouraging consumers to purchase pork more frequently.

Market Growth
Multicultural Consumers: Growing Future Pork Consumption

Growing pork demand and targeting the Hispanic and African American consumers with two initiatives, Ponle Pork and Don't Miss the Flavor, aiming to boost pork volume and value in high-consumption multicultural markets.

Pork Checkoff News
One Health: Supporting Market Demand for Pork

The interconnectedness of human, animal and environmental health is crucial to supporting demand for pork and ensuring a safe, high-quality pork supply.

Market Growth
Elevating U.S. Pork in Japan: Strategic Partnerships and Key Market Expansion

U.S. pork takes center stage in Japan's culinary scene as a major retail chain shifts to 100% U.S. product, showcasing significant progress in expanding global demand.

Pork Checkoff News
Impactful (and Surprising) Growth Initiatives in the Pork Industry

National Pork Board is working for you. Your Pork Checkoff dollars supports ongoing market growth initiatives to create long-term domestic and international demand.

Real Pork
Creating Long-Term Demand for Pork in a Surprising Way

It's Pork Month so, no surprise, we're celebrating! What IS surprising to many people is how good pork is for you, for your family and for the planet.

Real Pork
Investing in Real Solutions for Current Challenges 

NPB is strategically reallocating Pork Checkoff funds into domestic and international market growth initiatives.

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