Pork Checkoff News Archives - Pork Checkoff

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Navigating the Path to Sustainable Pork Production: A Reflection on FAO Reports

Jamie Burr, chief sustainability officer at NPB, reflects on the recent FAO reports and how U.S. pork is committed to producing sustainable products.

Market Growth
Enhancing Pork Consumption Through Strategic Investment

Looking ahead, NPB remains dedicated to growing strong relationships within the foodservice industry. NPB is actively engaged in efforts to build trust and add substantial value to foodservice distributors.

Market Growth
Paving the Way for Pork at Convenience Stores

Across the U.S., numerous pork products are being showcased in convenience stores, driving demand for high-quality pork and encouraging consumers to purchase pork more frequently.

Pork Checkoff News
Reflecting on Resilience and Looking Ahead to 2024

As we wrap up 2023, Bill Even, NPB CEO reflects on the year and describes how your Board of Directors diligently focused Pork Checkoff dollars in a financially sensible way to add as much value as possible to the industry in difficult market conditions.

Market Growth
Multicultural Consumers: Growing Future Pork Consumption

Growing pork demand and targeting the Hispanic and African American consumers with two initiatives, Ponle Pork and Don't Miss the Flavor, aiming to boost pork volume and value in high-consumption multicultural markets.

Pork Checkoff News
Putting on Your Oxygen Mask: Mental Health is Essential to Caring for the Farm and Farm Family 

As a pig farmer, taking care of your animals, farm and family is always top-of-mind. But it's equally important to prioritize your well-being. Caring for yourself means managing stress and recognizing when to seek support.

U.S. Pork Industry: Championing Sustainable Farming for a Better Tomorrow 

Reflecting on our strides in positioning the U.S. pork industry as a responsible, data-driven leader in global sustainability.

Pork Checkoff News
Flagship Pork Checkoff Programs Receive ISO Compliance 

U.S. pork producers uphold the world’s highest animal welfare standards through PQA Plus and TQA certifications, ensuring safe, consistent and high-quality pork.

Human Nutrition
Phrases that Help and Hinder: Nudging Children Toward Healthy Eating Habits

Caregivers play a big role in shaping children’s eating behaviors. Empowering children to explore new foods, like lean pork, is key to addressing nutritional challenges faced by children. 

Pork Checkoff News
One Health: Supporting Market Demand for Pork

The interconnectedness of human, animal and environmental health is crucial to supporting demand for pork and ensuring a safe, high-quality pork supply.

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