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By partnering with retailers, the National Pork Board utilized digital marketing and holiday promotions toward the end of 2025 to keep pork at the center of the plate across thousands of stores.
With the start of a new calendar year comes the release of the 2025-2030 Dietary Guidelines for Americans (DGAs). The updated guidelines reinforce a focus on whole, natural and real foods, including nutrient-dense proteins like pork that support balanced eating patterns.
The U.S. pork industry’s on-farm audit system, the Common Swine Industry Audit (CSIA), is undergoing the most comprehensive update in its history. Ongoing evaluation and improvement of industry audit programs support continuous progress, strengthen credibility, and reinforce the U.S. pork industry’s commitment to responsible animal care.
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Find information about sustainability and pork industry ethical principles at porkcares.org.
Find pork cooking inspiration at pork.org.