Pork Checkoff News
NPB’s Patrick Fleming to Lead Domestic Demand Work
Patrick Fleming returns to NPB in new role to lead new consumer marketing campaign.
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Pork Checkoff News
Market Growth
Reaching the Consumer: New Research Helps Identify the Future Pork Consumer
Learn how NPB is building a bigger appetite for pork by using research to target the future consumer and focus on building trust, adding value and generating long-term demand.
Pork Checkoff News
There’s a World of Flavor in Pork
A recent sensory analysis of pork demonstrates over 110 unique flavor nuances that illustrate why it embraces cross-cultural tastes and brings more plants to the plate.
