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By partnering with retailers, the National Pork Board utilized digital marketing and holiday promotions toward the end of 2025 to keep pork at the center of the plate across thousands of stores.
With the start of a new calendar year comes the release of the 2025-2030 Dietary Guidelines for Americans (DGAs). The updated guidelines reinforce a focus on whole, natural and real foods, including nutrient-dense proteins like pork that support balanced eating patterns.
The U.S. pork industry’s on-farm audit system, the Common Swine Industry Audit (CSIA), is undergoing the most comprehensive update in its history. Ongoing evaluation and improvement of industry audit programs support continuous progress, strengthen credibility, and reinforce the U.S. pork industry’s commitment to responsible animal care.
The results of the quarterly survey came in outside the high range of expectations. However, there is plenty of uncertainty about future supply as expectations for growth largely hinge on productivity improvements. Breeding herd on December 1 was still 0.9% lower than a year ago, which will tend to cap growth this winter.
Producer leaders ranked by peers across the nation and recently selected by USDA.
Information is our product, and we provide it to help the industry make the best business decisions on behalf of U.S. pork producers. Our work is about much more than launching a brand campaign. It’s about connecting consumers to the people and families who raise pork every day.
Pork is more than just tasty — it’s a powerful protein that helps people build muscle, stay strong and recover faster.
NPB is honored to represent the U.S. pork industry at the 30th United Nations Conference of the Parties (COP30), a globally important event held in Brazil from November 10-21, 2025.
The National Pork Board (NPB) has named Amber Miller, MS, J.D., as general counsel effective Jan. 5, 2026. Miller will provide legal and compliance expertise on behalf of America’s pig farmers.
The Food & Nutrition Conference & Expo® is the largest gathering of food, nutrition and health professionals, making it a critical opportunity to share pork’s nutrition story with those who guide consumer choices.
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Find information about sustainability and pork industry ethical principles at porkcares.org.
Find pork cooking inspiration at pork.org.