Meet the Culinary Adventurers
Who Are They?
Not everybody loves to cook, but Culinary Adventurers do. For them, a special meal is the spice of life. These foodies aren’t afraid to roll up their sleeves to try the latest culinary trend or adventurous new dish. Carving out time in the kitchen can be a luxury, but they make the most of every chance they get.
What Makes Them Unique?
Their passion for food and culinary exploration sets them apart. Compared to other consumers, they’re the most likely to experiment with new techniques and flavors to advance their skills in the kitchen.
How They Feel About Pork
Culinary Adventurers love pork for its versatility. Both processed and fresh cuts are staples in their diet. Although they appreciate the flavor and simplicity of processed pork, they especially like the variety of cuts that fresh pork provides—giving them the freedom to switch up flavors and flex new techniques.