Research is at the heart of the National Pork Board’s mission and is funded by your Pork Checkoff dollars. Research is administered in all areas of pork production, processing, and human nutrition to develop a higher quality and more profitable product in the competitive meat protein market.
Learn more about how you can help advance the pork industry through ongoing research.
If pork is to become the “meat of choice” by the year 2000, the consumer needs to be convinced of pork’s superiority, or at least its similarity with poultry (specifically chicken), in terms of it being an effective component of a “heart-healthy” diet.
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Find information about sustainability and pork industry ethical principles at porkcares.org.
Find pork cooking inspiration at pork.org.